Founding developer & coordinator
Ethan Bender
I work with you to understand the problem, define the scope, build the software, and support the next step. You work directly with the person doing the development.
The team
Starting with one developer. Growing with our customers.
Make it Frictionless helps small-business founders build and run software without needing a full-time developer. You bring the idea and guide the product. We bring the technical expertise.
Product owner
You’re part of the team.
You know your business. Your feedback shapes what we build, how it works, and what comes next. Your idea, code, and data stay central to the project.
Future developer team
A process built to grow.
As the business grows, the goal is to bring on more developers, equipped with shared components and a consistent process for delivering customer software.